How to make a TikTok video: everything you need to know (2023)

If you're still waiting to dip your toe into Great Lake TikTok, you're not alone. However, there isover 1 billion TikTok users,half of the major brandsYou don't have a TikTok presence yet.

That may be becauseTikTok seems a bit intimidating. But we are here to tell you that making a TikTok video is easier than it seems! And maybe you even enjoy it.

The best way to understand TikTok (and howYour company can benefit from it) is to dive in and create videos yourself.

Forward. The water is good!

Pssst, if you'd like us to walk you through the entire process of creating and using TikTok for your business, you might as well watch this video!

How to create a TikTok account

1. Download TikTok to your smartphone or iPad from the App Store or Google Play.
2. Open the TikTok app and selecthow to register.
3. Enter your birthday. TikTok requires users to be at least 13 years old to create and have accountsother age-related restrictionson the platform to keep the community safe.
4. If you use a phone number or email address to create a TikTok account, you'll be prompted to enter it and create a password.
5. Choose your username. If you're a business, it's a good idea to use the same username for all of your social media accounts so your customers can find you more easily. Whatever you choose, make sure it's easy to remember. You can always change it later!

That's all! From here you can sync your contacts to find friends in the app. TikTok also asks you to complete your profile by doing three things:

1. Add a profile photo.
2. Add your bio.
3. Add your name.

You can also add your pronouns and link your Instagram and YouTube accounts by tappingEdit profile.

How to make a TikTok video

1. Tap on the+sign at the bottom of the screen. You can also writecreate videoson your profile page.
2. Use existing video from your camera roll or start filming by touching the redRecordGusto.
3. When you record, you can choose to create a 15-second, 60-second, or 3-minute video. TikTok now allows you to upload up to 10 minutes of video.
4. Trim the length of your clips by tappingcustomize clipsin the menu on the right.
5. addMusicby touching the button at the top of the screen. TikTok recommends tracks based on your video content, but you can also use the search bar to find other songs or sound effects.
6. addeffects, stickers or textto your videos by touching the options in the menu on the right.
7. If your video contains talk, add itsubtitlesimprove accessibility.
8. When you're done editing your video, tap the redNextbutton at the bottom of the screen.
9. Add hashtags, tag other users, and customize settings like:allow duet(which allows other users to create a split screen TikTok with your video) orallow stitch(that she leavesEdit clips from your video into your own). You can also writechoose coverto customize which frame of your video is displayed in your feed.
10. blowmail! You did!

Bonus Step: Once you've made a few videos, put the best performing ones together into oneTikTok Playlist.

How to make a TikTok with multiple videos

1. Tap on the+sign at the bottom of the screen.
2. To defeatmove upBottom right. then selectvideosat the top of the screen to filter the videos in your camera roll. You can add multiple clips or include a mix of photos and videos!
3. Select the videos you want to include, up to a maximum of 35 videos. DefeatNextkeep going.
4. To defeatadjust clipto reorder your videos. You can also add music or sound effects. TikTok will suggest audio clips based on your video content and the length of your clips. You can chooseStandardif you want to use the audio in your original video. When you're done, tapNext.
5. From here you can add video effects, stickers, and text. Attemptnoise cancelerif your clips have a lot of background noise.
6. You can also add oneNarration. This overlays the original audio in your video clips or the track you've selected.
7. Add your title and hashtags, tag other users, and manage your video settings.
8. blowmailand start sharing!

How to make a TikTok with images

1. Tap on the+sign at the bottom of the screen.
2. To defeatmove upBottom right. then selectPhotosat the top of the screen to filter the photos in your camera roll.
3. Select up to 35 images to include. Select them in the order you want them to appear; unlike video clips, you can't rearrange them while editing them.
4. Once you have all your photos, clickNextto add music, effects, stickers and more.
5. Your photos will appear invideo mode, which means they play in order. you can change tooPhoto mode, which allows users to switch between images like in a slideshow.
6. CanChoose a song or sound effecttapping or pressing the music button at the topNarrationto record an audio track to accompany your images.
7. When you're done, add your title and hashtags, tag other users, and edit your video settings.
8. blowmailand start sharing!

How to create a 3 minute TikTok

There are three easy ways to create a 3 minute TikTok video. The first way is to record it in the application:

1. Tap on the+sign at the bottom of your screen to start a new video.
2. Slide to choose a recording duration of 3 minutes. You can stop and start your recording by touching the redRecordGusto.
3. Once you have 3 minutes of footage, you can add your video effects, music, voiceovers, and more.

The other option isUpload video clips and edit together.

1. Tap on the+sign at the bottom of the screen.
2. To defeatmove upand select your clips. You can choose more than 3 minutes of clips!
3. On the next screen, tapcustomize clips. You can trim and rearrange each video from here until it is 3 minutes total.
   
4. from here you canAdd video elementslike text, stickers, effects and more.

Lastly, you can upload a 3-minute pre-edited clip. There are a number ofgreat video editing toolsand externalTik Tok Templatesthat offer features like custom fonts and unique effects.

How to Schedule a TikTok Video

With Hootsuite, you canSchedule your TikToks for any time in the future. (Native TikTok Scheduler only allows users to schedule TikToks up to 10 days in advance.)

To create and schedule a TikTok with Hootsuite, follow these steps:

1. Record your video and edit it (add sounds and effects) in the TikTok app.
2. When you're done editing your video, tapNextin the bottom right corner of your screen. then selectMore optionsand typesave to device.
3. In Hootsuite, tap thisCreateIcon at the top of the left menu to open the composer.
4. Select the account where you want to post your TikTok.
5. Upload the saved TikTok to your device.
6. Add a caption. You can insert emojis, hashtags and tag other accounts in your caption.
7. Customize additional settings. You can enable or disable comments, stitches, and duets for each of your individual posts.use: Your existing TikTok privacy settings (configured in the TikTok app) will be overwritten.
8. Look at your post and click on it.post nowpublish immediately, or…
9. …clickplan for laterto post your TikTok at another time. You can choose a release date manually or choose from threeBetter custom recommended times to post for maximum engagement

Post TikTok videos at the best time FREE for 30 days

Schedule posts, analyze them, and respond to comments from one easy-to-use dashboard.

(Video) How to get started on TikTok | TikTok Tips and Tricks for 2021

Prueba Hootsuite

And that is! Your TikToks appear in Planner along with all your other scheduled social media posts.

More of a visual learner? This video walks you through the process of scheduling a TikTok (from your phone or desktop) in less than 5 minutes:

7 things you should know before making your first TikTok

1. Use trending songs or audio clips.Music is a big part of TikTok, and many users explore the platform and discover video over audio. Similarly, original audio is often the basis of a TikTok trend (likethat "cha-ching" effect). Adapting it to your own content will help you reach a wider audience.
2. Start strong.The first few seconds of your video are the most important. Users keep scrolling or you get their attention. According to TikTok,67% of the best performing videos have their core message in the first three seconds.. So make sure you get to the point!
3. To install hashtags.Hashtags are a big part of how content is organized and discovered on TikTok. Now it's harder to find trendy hashtagsTikTok has replaced the Discover tab with a Friends tab. But you can find some inTikTok's creative hubor by exploring the app itself.
4. Don't stop at one!Posting regularly is key to success on TikTok, so don't drop a video and wait for the Gen Z tastemakers to reach out to you.TikTok recommends posting 1-4 times a dayto find out what content is resonating with your audience. If you really want your daily posts to count, check this outthe best time to post on tiktok.
5. Don't strive for perfection.TikTok is all about authenticity and current relevance. Users prefer slightly crude content; in fact, 65% of users agree that professional-looking videos from brands are out of place. On our own trip toincrease our TikTok followers to 12.3k followers, we found that our less polished videos performed better.
6. keep it short; keep it short; be brief. While TikTok videos can now be up to 10 minutes long, brevity is your friend. In early 2022, there was a #sevensecondchallenge trend that showed very short, text-heavy videos getting massive engagement.We tested the seven-second TikTok challenge ourselves- And it worked! As long as you don't have to goHeshort, theThe best length for a TikTok video is 7-15 seconds..
7. Learn the lingo.What is "cheugy"? Why does this hilarious video have so many skull emojis in the comments? Figuring out how to speak like a TikToker is key to adapting. luckily we made ita vocabulary cheat sheet for you.

If you want more tips, we've rounded them up.12 TikTok Tricks for Beginnersto help you get started. Have fun creating!

Grow your TikTok presence alongside your other social channels with Hootsuite. Schedule and publish posts for the best times, engage your audience, and measure performance, all from one easy-to-use dashboard. Try it free today.

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